We've built a great product. Now what?

Previously, I had a post about Google Plus, the great party everyone showed up to, and a minute later went home.
After talking to some entrepreneurs recently, It seems like getting the crowd to take a look at your product is one challenge, and then getting them engaged over a period of time is even more challenging.
So after identifying what the world needs, and how to give the world exactly what it needs, got some feedback from friends, all that's left is bringing people in.
A few tips on doing that without spending on ads and promotion:

(I'll use a flower shop analogy).

- Try to think of one great benefit your potential user (Customer) receives from your product. Formulate that into a strong message. ("We promote flower shops" -> "The best way to promote your flower shop").
- Look for where your potential user hangs out (Online flower shop owners online forum). Stalk it, see how you can begin promoting yourself there.
- Even better - Find out your 'dealer' there (A power user...). Do what you can to lure him: Promise him to be featured for free. Make him get the customers to you.
- Now find 10 of these...

Marketing used to be based on ads, impressions, clicks.
Reliable, engaging marketing is based on opinion makers.

Or, you can do like these guys.

Updates, new app, new gadget

A month and a half after I've decided to go for it, young letters hebrew is available.
The whole process was quite easy and smooth, though I've had one rejection due to iPad 2x mode compatibility.
Currently app has no analytics connected to it (Next month probably, along with feedback and some UI changes), and now let's see how it catches on.

http://itunes.apple.com/us/app/young-letters-hebrew/id552401430?ls=1&mt=8

English app version will follow up.

You might also see some new recommendations content gadget on my blog: My friends at engageya are providing these, which are very useful in driving more traffic to your (As well as other) blogs.

My other friends in dSero have a great solution for surpassing ad blockers, which is also crucial for the blogging community - Seems like there's a lot of new cool initiatives regarding the blogging community, which, in some ways, has replaced editorial journalism.

As for this blog, other than testing purposes, no commercials are expected in the near future.